OUR STORY
Built on Experience, Driven by Culture.
CO-FOUNDERS Billy Rainford + Fraser Pieri have worked with some of the world’s most renowned brands, crafting campaigns that leave a lasting impact. But beyond big names + global strategies, they saw an opportunity - to bridge the gap between industry expertise + underground talent. Unsung was born from a passion for innovation, a belief in raw creativity, + a commitment to shaping culture before it hits the mainstream.
OUR VALUES
Creativity First
We champion bold ideas and fresh perspectives that challenge the status quo.
Cultural Impact
We don’t just follow trends; we help create them by tapping into underground talent.
Authenticity Matters
Every campaign is rooted in real stories, real talent, and real cultural relevance.
Collaboration Over Competition
We build meaningful partnerships that empower both brands and creatives.
Innovate + Elevate
We push boundaries, blending strategy with fresh thinking to create groundbreaking campaigns.
Results with Purpose
Our work isn’t just about visibility; it’s about making a lasting impact.