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BAPE
"BAPE BEANS" CAMPAIGN | PR | CONTENT | PRODUCTION
THE BRIEF
BAPE UNVEILED THEIR BRITISH LINE, WRAPPED IN UNION JACKS - OUR BRIEF: CREATE A CAMPAIGN THAT SHOWCASES BRITISH CULTURE THROUGH THE EYES OF A TOURIST, WITH A NOD TO THEIR GLOBAL FOLLOWING
SOLUTION
Solution: A strategically planned shoot brought to life by a carefully sourced photographer, stylist, and creative team. We captured the essence of British culture through a tourist’s lens—shooting across iconic London locations like Trafalgar Square, Big Ben, local launderettes, and ending in a classic English café, complete with baked beans and a full fry-up (of course).
THE IMAGERY WAS FEATURED IN CLASH MAGAZINE.
PREVIOUS WORK
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